Leadership 2.0

Leadership 2.0 by Travis Bradberry and Jean Greaves explores how effective leadership has fundamentally shifted in the modern workplace. Rather than relying on outdated command-and-control models, today's leaders must develop emotional intelligence, adaptability, and the ability to inspire diverse teams across digital and in-person environments.

Bradberry and Greaves draw on research and real-world case studies to identify the core competencies that separate high-performing leaders from those who struggle. The book addresses practical challenges: managing remote teams, building psychological safety, maintaining engagement during organizational change, and fostering a culture where people choose to stay. Each chapter combines diagnostic frameworks with actionable strategies you can implement immediately, whether you lead a small group or an enterprise.

This is essential reading for managers, executives, and anyone stepping into a leadership role for the first time. Available with Cash on Delivery across Pakistan, with nationwide delivery to your address.

• Authors: Travis Bradberry and Jean Greaves
• Genre: Self-Help & Motivation
• Focus: Modern leadership practices, emotional intelligence, team dynamics
• Format: Practical guide with frameworks and case studies