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Social Psychology (14th Edition)

by Nyla R. Branscombe

Rs.795.00
Rs.1,200.00 Rs.795.00
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Social Psychology (14th Edition) by Nyla R. Branscombe is a comprehensive textbook that examines how people think about, influence, and relate to one another. This edition presents foundational theories and current research on social behavior, attitude formation, group dynamics, aggression, prejudice, attraction, and interpersonal relationships through an empirical lens grounded in experimental evidence.

The 14th edition reflects developments in social psychology research and maintains the book's systematic approach to understanding why people behave as they do in social contexts. Branscombe structures each chapter around key concepts, real-world applications, and critical thinking questions designed to deepen comprehension. The text balances classic studies with contemporary findings, making it suitable for undergraduate students encountering the discipline for the first time as well as those seeking a structured reference.

Ideal for university courses, independent study, or professional reference, this edition serves as a foundation for understanding human social behavior across diverse contexts. Available nationwide with Cash on Delivery, delivered to your door across Pakistan.

  • Author: Nyla R. Branscombe
  • Edition: 14th
  • Published: 2014
  • Subject: Social Psychology
  • Format: Textbook
Social Psychology (14th Edi... Rs.1,200.00 Rs.795.00
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